Marriott targets millennials with ‘lifestyle’ range Moxy Hotels

Marriott’s Moxy Hotels are changing the game and redirecting towards millennials who are slated to make up half of all traveling done by 2020. Focusing on their sensibilities, Moxy offers this new breed of traveler an opportunity to combine business with leisure. It’s the ideal environment to get things done and take a load off. The lifestyle-oriented space offered in these new properties all amenities of a high-tech modern affordable hotel with a sense of connection to the local community and other travelers in many expanding markets across the world.

Key Takeaways:

  • Millennials are responsible for half the travel spending in hotels last year.
  • Communal areas are being designed into hotels to accommodate millennials expectations.
  • Social Media plays a key rule in trust and value that is perceived by millennials.

“We launched it because in the lifestyle space we thought there wasn’t really a great stylish affordable hotel brand.”

Original Source: http://travelwireasia.com/2017/04/marriott-targets-millennials-lifestyle-range-moxy-hotels/

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Hotel Otaku. Hotel reviewer. Aspiring photographer. Xenodocheionologist. Zac fuses his lifelong passions for 1. Beautiful Hotels & Resorts, 2. Thailand and 3. Website Design to bring NewThaiHotels to life, sharing the latest information on new and exciting luxury hotel openings in stunning tropical Thailand.

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