In order to encourage customers to book rooms direct through Marriott itself rather than through third-party vendors, the company has created a new members-only rate for patrons who subscribe to Marriott’s loyalty program.
The special rates take effect on April 11, 2016 and can be taken advantage of via Marriott’s website, through phone bookings, or through Marriott’s mobile app. The article also details a handful of other special hotel perks that Marriott members enjoy. These include Wi-Fi at no cost, the ability to check in and check out through the hotel’s mobile application to facilitate getting in and out of the hotel quickly, and a guarantee that members will always get the lowest rates by booking direct. Should members find cheaper prices elsewhere after booking direct, Marriott promises to lower the price and give an additional 25% discount.
Read the full article here:
Marriott introduces Marriott Rewards Member Rates