Oh Mama! Accor unleashes new brand in Thailand
- Filed under News
- Posted on Tuesday, 14 February 2017 09:51
- By Zac Erawan
There is much money to be made in reality and hotel development, just ask Hilton and Trump. That is why AccorHotels, a French hotel company is looking to expand its operation to Thailand with a new lifestyle brand, Mama Shelter. This is new territory for them and they are hoping to tap into a market that was previously unserved.
Key Points:
- Several real estate developers in Thailand are interested in professional hotel chains managing their luxury condos and residences.
- France’s AccorHotels currently luxury residential projects for Thai developers.
- AccorHotels is currently working on a mid-scale lifestyle hotel brand, Mama Shelter, which will open by 2018
“Accor operates 69 hotels and 16,023 rooms in Thailand. Of the total, 27 are luxury hotels and resorts under the Sofitel, SO Sofitel, MGallery by Sofitel, Swissotel and Pullman labels. It has 18 hotels in its pipeline opening in Thailand by 2019, with 4,143 rooms covering the Ibis Styles, Novotel, Mercure, Sofitel, M Gallery and Ibis brands.”
Original Source: Oh Mama! Accor unleashes new brand in Thailand – Bangkok Post
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Zac Erawan
Owner at NewThaiHotels
Hotel Otaku. Hotel reviewer. Aspiring photographer. Xenodocheionologist.
Zac fuses his lifelong passions for 1. Beautiful Hotels & Resorts, 2. Thailand and 3. Website Design to bring NewThaiHotels to life, sharing the latest information on new and exciting luxury hotel openings in stunning tropical Thailand.
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